Provider of tech-enabled flood insurance intended to help people in high-risk areas. The company's technology is a sensor-based product that uses an algorithm to detect the water level before exceeding a critical depth which helps in providing personalized and competitive flood policies, enabling customers to settle flood insurance at effective rates.

Each policy the company issues is linked to a mobile-connected sensor installed at the property. The sensor then reports any flooding. When the agreed trigger-depth has been reached the sensor alerts Floodflash, which then starts the claims process, no documentation required. The sensor is an important part of FloodFlash insurance, so it is designed to last: High-accuracy, ultra-sonic depth measurement; long-life battery to last 7-12 years; internet connectivity to send up-to-date flood data; memory chip to store data for when networks fail; tamper and storm resistant; simple, fast installation.